Mirror, mirror on the wall,
Where’s the radiance I recall?
Hey there! Have you also noticed that your skin seems uneven or dull lately? Well, you’re not alone! Pollution, stress, and hormonal changes—are a few of the many factors that often take a toll on our skin’s health, making it lose its natural lustre.1 But most of the time, these issues can easily be fixed by following a healthy lifestyle, in conjunction with the right skincare products.
While multiple skincare products have made their way into the market to address such concerns, women (& even men) are widely choosing a skin brightening serum over others. So in this blog, we’ve curated a list of 5 benefits this serum offers for your skin.
But first, let’s understand what a skin brightening serum is.
Skin Brightening Serum: What It Is & Why You Need One
We often overlook proper skin care! Not only that, we commit several “skinsins” on a daily basis. From not drinking enough water to consuming processed foods, or indulging in alcohol and smoking, we’re unknowingly making our skin dull, dehydrated, and uneven.
A skin brightening serum can serve as a quick fix to make up for these damages. It’s formulated to deliver high concentrations of active ingredients into your skin to help it heal from within. These ingredients work by targeting skin discolouration & dullness & providing deep hydration which in turn improves the overall appearance of your skin.
Let’s dive a bit deeper into these benefits to understand them better.
Top 5 Reasons To Add Skin Brightening Serum To Your Routine
- Brightens Complexion
As the name suggests, a skin brightening serum contains ingredients that visibly lighten & even out skin tone. Ingredients like bakuchiol, NaturePep Pea & Coffee help reduce visible signs of dark spots (potentially caused by melasma) & skin discolourations. Other ingredients like Licorice & Aloe Vera also promote a healthier & brighter-looking complexion.
- Hydrates Skin
A hydrated skin = A healthy-looking skin! It’s plump & radiant. And that’s why skin brightening serums mostly focus on improving skin hydration. These serums are carefully crafted to deliver nutrition & moisture deep into the skin layers so that your skin looks soft, dewy & refreshing. Natural hydrating ingredients like Pentavitin, a corn kernel extract, not only replenishes dehydrated skin but also help reinforce the skin’s natural moisture barrier function.
- Minimises Appearance Of Dark Spots
If you’re struggling with dark spots & hyperpigmentation in specific areas, you must give skin brightening serums a try. They are consciously formulated to help address blemishes & reveal an even complexion. As we mentioned earlier, their ability to reduce melanin synthesis can also work wonders for improving your overall skin tone.
- Helps Reduce Skin Irritation
Many skin brightening serums contain antioxidants & other skin-protectives which not only nourish the skin but also help it fight inflammation, irritation & redness. Some of these serums contain natural ingredients like Licorice & Aloe Vera which can also effectively calm itchy skin.
- Helps Visibly Reduce Wrinkles & Fine Lines
By restoring moisture and essential nutrients, skin brightening serums help reduce the appearance of wrinkles and fine lines, enhancing skin texture and promoting a youthful glow. They also work to even out skin tone, leaving your complexion looking radiant and revitalised.
Final Note
Having learnt about the benefits of a skin brightening serum, it’s important to choose one that not only does its job well but is also safe & free from harsh chemicals. And a great choice would be AreoVeda’s Skin Brightening Serum. Formulated with Pentavitin, Bakuchiol & many more powerful natural ingredients, it gives you 72 hours of hydration & a better, visibly brighter complexion within 28 days of regular use. AreoVeda is India’s 1st skincare brand to be Ecocert Certified, EWG Verified & Cellularly Proven, making their products particularly useful for pregnant women, moms & babies.
So if you or someone you know has just given birth & is suffering from dry skin & hyperpigmentation, do try out their skin brightening serums. Your skin will thank you for it!